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Founded in 2018 by mamma of eight, Lois. Kindly The Label came to fruition based on a vision of a children's clothing brand in harmony with nature. A celebration of childhood, an ode to innocence. All items are made with natural fibers. Lois has always been drawn to organic textures and silhouettes, something you'll recognize in her designs.
A truly sustainable brand puts people and our planet first, prioritizing transparency and sharing key information about their manufacturing process, factories, and supply chain. They focus on quality over quantity, avoiding excessive new collections and product releases. Their decisions are driven by a commitment to reducing negative impact and minimizing waste, such as recycling materials, using natural dyes, and creating in small batches. By supporting such brands, you align yourself with their values and contribute to a more sustainable and responsible fashion industry.
One significant factor is that workers involved in the production process, including farmers and garment workers, are paid fair and liveable wages. Furthermore, the fabrics used in slow fashion are meticulously tested to ensure they are free from harmful toxins, prioritizing the health and well-being of both the consumers and the environment. Additionally, slow fashion embraces natural fabrics like organic cotton, wool, linen, and hemp, which are more expensive to grow and harvest compared to conventional materials like cotton, polyester, and nylon. This investment in ethical practices and sustainable materials contributes to a more responsible and conscious fashion industry.
When purchasing new clothing, approach shopping with intention rather than impulse, ensuring that each item aligns with your personal style and values. Prioritize quality over quantity, considering the longevity of the piece and asking yourself if it will be worn at least 30 times or more. By adopting these mindful shopping habits, you can curate a sustainable and conscious wardrobe.
ARRIVES IN compostable and recyclable packaging
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