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  • Brand:


  • About the brand:

    Founded in 2018 by mamma of eight, Lois. Kindly The Label came to fruition based on a vision of a children's clothing brand in harmony with nature. A celebration of childhood, an ode to innocence. All items are made with natural fibers. Lois has always been drawn to organic textures and silhouettes, something you'll recognize in her designs.